Episode 1 - Assets UNSCRIPTED
Sometimes maximizing asset value is less about short-term optimization and more about building resilience over decades. In the first episode of Assets UNSCRIPTED, host Berend Booms speaks with Markus Göring, Director of Asset Value Controlling at Vattenfall, about why resilience has become a strategic priority for asset-intensive organizations operating in an increasingly uncertain world.
They explore where organizations most commonly lose asset value across the lifecycle, why risk-based maintenance is not optional but foundational to staying in control, and how deliberately balancing performance, cost, and risk over time is what ultimately creates resilient operations. Markus shares a pragmatic view on the realities of data and AI in asset management, the role of operational readiness in preventing value erosion between projects and operations, and why transparency, clear ownership of assumptions, and cross-functional alignment matter more than tools or certifications.
For leaders navigating short-term pressures, long asset lifespans, and growing volatility, this conversation offers a grounded, experience-based perspective on resilience as a strategy-not by trying to predict the future, but by staying in control and being prepared for it.
What You’ll Learn
This episode explores why resilience has become a strategic priority for asset intensive organizations, and what it takes to protect asset value over decades. Key takeaways include:
- How organizations lose asset value across the lifecycle, often starting in planning and assumptions
- Why risk based maintenance is foundational to staying in control, not an optional add on
- How to balance performance, cost, and risk over long asset lifespans without losing sight of the strategy
- Why operational readiness matters, and where handoffs from project to operations commonly break down
- A pragmatic view on data and AI in asset management, including why predictive maintenance often falls short today
- Why transparency, clear ownership of assumptions, and cross functional alignment matter more than tools or certifications
About the Guest(s)
Markus Göring is the Director of Asset Value Controlling at Vattenfall. Based in Hamburg, he leads an international team that supports asset value maximization across the full lifecycle, from business cases and investment planning to project governance, operational readiness, and optimization during operations and maintenance.
Follow Along
- What asset value means at Vattenfall, and how sustainability and security of supply shape the equation - 00:03:56 to 00:07:13
- Where organizations lose asset value across the lifecycle, from assumptions to decommissioning - 00:08:01 to 00:12:04
- Balancing long term value with short term pressures using asset strategy and yearly planning - 00:14:23 to 00:19:06
- Why risk based maintenance is not optional, and how criticality drives the maintenance approach - 00:20:13 to 00:25:59
- The common pitfall in moving from reactive maintenance to control, and why operational readiness matters - 00:26:38 to 00:29:09
- Data, AI, and the reality gap, plus where small, targeted use cases can create value now - 00:31:06 to 00:37:19
Why analytics and process improvement should enhance employee experience and customer outcomes - not feel like oversight. A powerful reminder that trust drives results.
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